Address
Shop 1, Beside Damsy Suite, Opposite Bishop Court, Mercy Road, Abeokuta
Work Hours
Monday to Friday: 9AM - 6PM
Weekend: 10AM - 5PM
Ọrẹ mi owon,
Where there is culture, there are people. And where there are people, stories must be told.
Ni ibi tí Àṣà bá wà, Àwọn ènìyàn nbẹ, àti pé ibi tí àwọn ènìà bá wá, ìtàn ni lati sọ
FOUNDER'S NOTE
Àṣà Àfríkà Heritage was born from a simple truth:
Culture is not an object—it is people.
I grew up understanding that our stories, traditions, health journeys, fashion, festivals, and everyday lives are all expressions of who we are as Africans. Yet too often, our narratives are overlooked, misunderstood, or told without us.
This platform exists to change that.
Through culture, tourism, fashion, storytelling, advocacy, and community-driven projects, Àṣà Àfríkà Heritage serves as an umbrella for initiatives that preserve our past, empower our present, and shape our future.
From the Afro-Cultural Conference to Ibidunni Home of Culture, from RedGene Explorers to ÌTALẸ́ and Dùnníaláyọ̀, every brand under this heritage is intentional — rooted in identity, people, and purpose.
This is more than an organization.
It is a movement of memory, meaning, and momentum.
Welcome to our world.
Welcome to Àṣà Àfríkà Heritage.
— Omidan Mitadé
Founder
ABOUT US
Àṣà Àfríkà Heritage is a cultural umbrella platform committed to preserving, amplifying, and evolving African identity through storytelling, enterprise, tourism, advocacy, and community-driven experiences. We believe culture lives in people — in their memories, journeys, struggles, creativity, and everyday expressions. Through intentional platforms and purpose-led initiatives, we curate spaces where African heritage is not only remembered, but lived, worn, explored, and passed on.
OUR VISION
To become a leading African cultural heritage platform that preserves identity, empowers people, and amplifies authentic African stories across generations.
OUR MISSION
To curate, protect, and project African heritage by building platforms that blend culture, storytelling, tourism, advocacy, and creative enterprise — centering people, community, and purpose in everything we do.
Dùnníaláyọ̀ game
ÌTALẸ́ 1.0
Afro-Cultural Conference (ACC 2024)
Ibidunni CFT
Some Insights
Àṣà Àfríkà Heritage is the home of purpose-driven African brands and initiatives.
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Cultural Activities
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Artists & Performers
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WHAT WE DO
Àṣà Àfríkà Heritage operates at the intersection of culture, creativity, impact, and enterprise. Our work spans:
Cultural Preservation & Education
Documenting, interpreting, and promoting African history, traditions, language, folklore, and values through storytelling, games, events, and educational experiences.
Tourism & Experiential Heritage
Designing immersive cultural and lifestyle tourism experiences that connect people to places, traditions, and living heritage.
Creative & Cultural Enterprises
Building brands that express African identity through fashion, crafts, cultural products, and heritage-inspired innovations.
Advocacy & Impact Projects
Championing social causes rooted in African realities, including health awareness, inclusion, and empowerment through lived experience.
Conferences & Community Platforms
Convening dialogues, masterclasses, and experiences that empower youth, creatives, and cultural leaders — most notably through the Afro-Cultural Conference.
Storytelling & Media
Amplifying African narratives through digital content, folklore nights, live experiences, and community conversations.
Afro-Cultural Conference
A continental platform for cultural dialogue, youth empowerment, policy engagement, and creative leadership.
ÌTALẸ́ Festival
A continental platform for cultural dialogue, youth empowerment, policy engagement, and creative leadership.
RedGene Explorers
One Blood. One Journey. Countless Stories.
Slogan: Sickled but Unstoppable.
Ibidunni Home of Culture, Fashion & Tourism
We wear culture, we tell stories, we explore heritage.
A cultural lifestyle brand blending fashion, storytelling, and tourism.
Afro-Cultural Eminence Awards Nominations | Celebrate African Cultural Excellence
January 31, 2026
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The Afro-Cultural Conference (ACC) has officially announced the Afro-Cultural Eminence Awards, a prestigious initiative designed to recognize and celebrate individuals, organizations, and institutions making outstanding contributions to the promotion, preservation, and global advancement of African culture.
Queen Eminence Africa Beauty Pageantry | Afro-Cultural Conference 3rd Edition
January 29, 2026
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Do you have the grace of a queen?
The voice of a leader?
The confidence to represent Africa with pride?
Step into your crown. Own your eminence.